I will write fintech blog content and finance articles that build authority
About this gig
I write fintech blog content and finance articles that turn complex products into clear, trustworthy reading — SEO-optimized content that builds authority and ranks for the terms your buyers actually search.
What you get
- Original, researched fintech articles written from scratch — no spun text, no AI dumps passed off as final copy. Each piece is fact-checked against primary sources (regulator sites, company docs, reputable financial press).
- Topics across the fintech stack: digital banking and neobanks, payments and BNPL, lending and credit, embedded finance, open banking and APIs, wealthtech and robo-advisors, crypto and stablecoins, RegTech and compliance, insurtech, B2B SaaS finance tooling, and personal finance.
- SEO done properly: one primary keyword plus supporting long-tail and semantic terms mapped to real search intent, a compelling title and H1, structured H2/H3 headings, meta title and meta description, and natural internal/external linking suggestions.
- A clear content brief before I write, so we agree on angle, audience, keyword, and word count — no guessing, no surprise rewrites.
- Formatting that converts: scannable subheads, short paragraphs, bullet lists, pull quotes or callouts, a TL;DR or key-takeaways box, and a CTA that fits your funnel stage.
- Accuracy and compliance awareness: I write for a regulated industry, so I avoid promissory or misleading financial claims, flag where disclaimers belong, and keep a measured, credible tone that won't get your legal team nervous.
- Source list and citations for every statistic and claim, delivered alongside the draft.
- Delivery in your format: Google Doc, Markdown, or pasted into your CMS (WordPress, Webflow, Ghost, HubSpot) with headings and links already in place.
Plans
| Feature | Basic | Standard | Premium |
|---|---|---|---|
| Article length | Up to ~800 words | Up to ~1,500 words | Up to ~2,500 words |
| Keyword research | 1 primary keyword | Primary + supporting terms | Full keyword cluster + intent map |
| Original research & sourcing | Standard | In-depth | Deep, with expert-level citations |
| Meta title & description | Included | Included | Included |
| Internal/external link suggestions | — | Included | Included |
| On-page SEO structure | Basic | Full | Full + featured-snippet targeting |
| CMS-ready formatting | — | Optional | Included |
| Revisions | 1 | 2 | 3 |
| Content brief / outline approval | — | Included | Included |
How it works
- You share the brief. Tell me your target keyword (or ask me to research one), the audience, the angle, and any product details, brand voice notes, or competitor URLs you want to outrank.
- I research and outline. I gather sources, study the current ranking pages, and send a short outline so we're aligned on structure and angle before a single paragraph is written.
- You approve the outline (Standard and Premium). Quick sign-off keeps the draft on target and avoids large rewrites later.
- I write the draft. Original copy, fact-checked, SEO-structured, with meta tags and a source list attached.
- You review and request revisions. I refine tone, depth, examples, or keyword emphasis within the plan's revision rounds.
- I deliver final files in your preferred format — Google Doc, Markdown, or formatted directly in your CMS, ready to publish.
Why choose this
Most "finance writers" fall into one of two traps: they either know SEO but can't tell a credit facility from a credit score, or they understand finance but write dry, jargon-heavy copy nobody finishes. I sit in the middle. I genuinely understand how fintech products work — how interchange revenue flows, why KYC and AML matter, what makes an open-banking API valuable, how BNPL underwriting differs from a credit card — and I translate that into content a busy founder, marketer, or prospective customer will actually read and trust.
That combination is what builds authority. Search engines reward content that demonstrates real expertise and earns links; readers reward content that answers their question without fluff. You get both: copy that ranks for the terms your buyers search, and copy that makes your brand look like the smartest, most reliable voice in a crowded, heavily regulated space.
Who it is for / use cases
This service is built for companies and people operating in or around financial technology:
- Fintech startups and scale-ups building a content engine to drive organic traffic, support fundraising narratives, and educate the market about a new product category.
- Neobanks, payment processors, and lending platforms that need a steady stream of authoritative blog posts, comparison articles, and how-to guides.
- B2B fintech and finance-SaaS vendors targeting CFOs, finance teams, and developers with thought-leadership and bottom-of-funnel content.
- Crypto, wealthtech, and insurtech brands needing accurate, compliance-aware explainers that don't overpromise.
- Financial advisors, accounting firms, and personal-finance sites that want reader-friendly articles on saving, investing, credit, and money management.
- Marketing agencies that need a reliable specialist finance writer to white-label for their fintech clients.
Typical pieces include keyword-targeted blog posts, pillar guides, glossary and "what is" explainers, product comparison articles, regulatory and trend breakdowns, and SEO landing-page copy.
FAQ
Q: Do you actually understand fintech, or just write generic finance copy? I work in this niche specifically. I'm comfortable with payments, lending, open banking, embedded finance, crypto, RegTech, and the surrounding regulatory landscape, and I research anything I'm unsure about against primary sources before writing.
Q: Will the content be original and pass plagiarism and AI checks? Yes. Every article is written from scratch and human-edited. I'll happily share source citations, and the copy is built to read as the work of a knowledgeable human, not a template.
Q: Can you handle the SEO side, or do I need to supply keywords? Either works. Give me a keyword and I'll build around it, or ask me to research the right primary keyword and supporting terms for your topic and audience.
Q: How do you keep content compliant in a regulated industry? I avoid misleading or promissory financial claims, write in a measured and factual tone, and flag where disclaimers or legal review belong. I'm not a substitute for your legal team, but my drafts won't create headaches for them.
Q: What do you need from me to start? A target keyword or topic, your audience, your brand voice notes if you have them, and any product details or competitor pages you'd like me to reference. A short brief gets us a sharper first draft.
Q: Can you match our existing brand voice? Yes. Share a few published pieces or a style guide and I'll calibrate tone, formatting, and terminology to match what you already publish.
Q: Do you deliver in our CMS, or just a document? Both are available. I deliver in Google Doc or Markdown by default, and on Standard and Premium I can format and load the article directly into WordPress, Webflow, Ghost, or HubSpot.
Q: How many revisions are included and how fast are they? Revision rounds depend on your plan (one to three). I turn revisions around quickly and use them to refine depth, tone, examples, and keyword emphasis — not to rewrite an approved direction.
Reviews★4.6(10)
- @lab88★★★★★5
Great communicator. Asked the right questions about our audience (CFOs at mid-market companies) before starting and the resulting treasury-management article landed the tone perfectly.
- @mason_io★★★★★5
I run a personal-finance newsletter and needed help with denser pieces on tax-advantaged accounts and index investing. The drafts came back clean, jargon explained where needed, and zero fluff. Already booked the next batch.
- @alexz★★★★★5
Hired for a series on SMB lending and underwriting models. Every article actually demonstrated subject-matter knowledge instead of regurgitating the same surface-level explanations you find everywhere. Our organic traffic on those pages has climbed steadily.
- @amir_fx★★★★★5
Delivered a buyer's-guide style article comparing payment gateways for our affiliate site. The writer understood chargebacks, PCI compliance, and pricing models cold. Read like it came from someone who has actually worked in the space.
- @mason_media★★★★★4
Solid fintech writing. The piece on stablecoin settlement was accurate and well structured, though I had to ask for a slightly more skeptical tone since the first draft read a touch promotional. Quick to revise once I flagged it.
- @oliviacodes★★★★★5
We needed a long-form piece on embedded finance for our B2B payments blog and this was exactly the kind of authority content we were missing. The seller clearly understood interchange, ledger reconciliation, and the regulatory angle without me having to explain any of it. Two thousand words, properly cited, delivered a day early.
- @ria_h★★★★★4
Good work on our crypto-custody explainer. Well researched and the citations checked out. Knocked a star only because I wanted more original framing rather than a synthesis of existing sources, but it was still publish-ready with light editing.
- @thecoder★★★★★5
Wrote three articles for our neobank's content hub covering open banking APIs, KYC onboarding flows, and PSD2. The depth was genuinely impressive for the turnaround and our compliance team only had two minor edits.
- @finn_pro★★★★★5
Commissioned a thought-leadership post on the future of cross-border remittances for our company blog. Authoritative, nuanced about the FX and correspondent-banking challenges, and it generated real engagement from our LinkedIn audience. Will use again.
- @thedesignhub★★★★★3
The finance knowledge is there and the article on RegTech was accurate. That said, the turnaround was slower than the listing suggested and I had to follow up twice for a status update. Decent final product, just manage your timeline expectations.