I will set up account based marketing campaigns targeting your 50 dream enterprise accounts
About this gig
I will set up account based marketing campaigns targeting your 50 dream enterprise accounts, building the target list, messaging, and multi-channel plays end to end.
If you sell into a small number of high-value enterprise accounts, spray-and-pray demand gen quietly wastes your budget. I build a focused, named-account ABM program around the 50 logos you actually want.
What you get
This is hands-on delivery. I do the research, the build, and the configuration with you — you end up with a running program, not a slide deck. Core deliverables:
- A finalized target account list of 50 named enterprise accounts, agreed with you and enriched with firmographics (industry, employee count, revenue band, tech stack signals, region) and a written tiering rationale (Tier 1 / Tier 2 / Tier 3) so effort matches account value.
- A buying-committee contact map per account — typically 4 to 8 stakeholders each (economic buyer, champion, technical evaluator, blocker, end user) with verified business emails and LinkedIn profiles. I aim for roughly 250 to 400 contacts total depending on org size and how reachable your accounts are.
- Account-level and persona-level messaging — value propositions, pain hypotheses, and objection handling written per tier and per role, so a CFO and a platform engineer at the same account get different angles.
- A multi-channel play designed and configured: email sequences (4 to 6 steps), a LinkedIn touch cadence for sales, and the audience setup for paid ABM display/social retargeting against your account list.
- CRM and platform configuration — account lists, segments, custom fields, lifecycle stages, and lead-to-account matching set up inside your existing stack (HubSpot, Salesforce, Apollo, Outreach, 6sense, LinkedIn Campaign Manager, Google Ads, etc.).
- A sales-and-marketing alignment kit — a one-page play-by-play for SDRs/AEs, a "warm signal" alert setup, and a meeting-booking handoff process.
- A measurement dashboard tracking account engagement, pipeline created, and meetings booked, plus a 90-day rollout calendar.
- A recorded walkthrough and a live handoff call so your team can run the program after I leave.
Plans
| Basic | Standard | Premium | |
|---|---|---|---|
| Named target accounts | 15 | 35 | 50 |
| Contact mapping per account | Up to 3 | Up to 5 | Up to 8 |
| Account tiering & rationale | Yes | Yes | Yes |
| Messaging & value props | Core persona set | Per-tier + per-persona | Full per-persona + objection handling |
| Email sequence build | 1 sequence | 2 sequences | Multi-track sequences |
| LinkedIn / sales cadence | — | Yes | Yes |
| Paid ABM audience setup | — | 1 channel | Multi-channel + retargeting |
| CRM / platform configuration | Basic list & fields | Segments + lifecycle | Full config + lead-to-account matching |
| Engagement dashboard | — | Yes | Yes + alerting |
| Sales alignment kit | — | One-pager | Full play-by-play + handoff process |
| Walkthrough | Notes | Recorded video | Recorded video + live call |
| Revision rounds | 1 | 2 | 3 |
How it works
- Kickoff and access (Day 1–2). We run a discovery call covering your ICP, won/lost deals, average contract value, and current stack. You grant access (or share exports) for your CRM, sales engagement, and ad tools.
- Account selection and tiering (Day 2–5). I draft the named list from your ICP plus intent and firmographic signals, then we review and lock the final 50 together. Nothing gets built on a list you haven't approved.
- Contact mapping and enrichment (Day 5–9). I map the buying committee per account and verify contact data, flagging accounts where coverage is thin so we can adjust.
- Messaging (Day 9–13). I write the per-tier, per-persona messaging and sequences, and you review against your voice and compliance needs.
- Build and configuration (Day 13–18). I configure lists, segments, sequences, audiences, fields, and dashboards inside your platforms and run test sends/QA.
- Handoff (Day 18–21). Live walkthrough, recorded training, and the 90-day rollout calendar. Your team owns the running program.
Timelines scale with tier and your accounts' reachability; I confirm dates at kickoff.
Why choose this
ABM works when it is genuinely account-specific, not just renamed lead gen. I keep the list small and the targeting deep — real buying committees, role-specific messaging, and tight CRM-to-ad alignment so marketing and sales chase the same 50 logos. I build inside your existing tools rather than locking you into something new, and I leave you with documentation and training so the program keeps running. You get a marketer who configures the platforms, not just advises on them.
Who it's for / use cases
- B2B SaaS and tech companies moving upmarket into enterprise deals with long, multi-stakeholder sales cycles.
- Founders and early sales teams who have identified dream logos but lack a structured way to engage them.
- Marketing leads asked to "do ABM" without an existing program, list, or platform setup.
- Agencies and consultancies targeting a defined set of high-value clients.
- Teams launching a new product or entering a new vertical who need a focused named-account beachhead rather than broad demand gen.
FAQ
Q: Do I need a specific ABM platform like 6sense or Demandbase? No. I work with whatever you have — HubSpot, Salesforce, Apollo, Outreach, LinkedIn Campaign Manager, and Google Ads are all fine. If you run a dedicated ABM platform I'll configure within it; if not, I build the equivalent using your CRM and ad tools.
Q: Where do the contacts and intent signals come from? From enrichment and prospecting tools plus public professional profiles and your own CRM. I verify business emails before delivery and flag any account where reliable contacts are hard to find so we can substitute or adjust.
Q: Will you send the emails and run the ads for you? This gig covers strategy, list building, messaging, and full configuration so the program is ready to run. Ongoing send execution, daily optimization, and reply management can be arranged as a continuation, but the core deliverable is a built, launch-ready program your team can operate.
Q: Can you guarantee meetings or pipeline? No honest marketer can guarantee enterprise meetings — too much depends on your offer, timing, and sales follow-up. What I guarantee is a correctly targeted, well-configured program with role-specific messaging and tracking so every meeting and engagement is measurable.
Q: What if I want fewer than 50 accounts? That's common and often smarter. The Basic and Standard tiers cover 15 and 35 accounts; I'd rather go deep on the right accounts than thin across too many. We can right-size at kickoff.
Q: Is the contact data GDPR/CAN-SPAM compliant? I source business contact data and build sequences with compliance in mind (opt-out handling, lawful-basis notes, sender configuration). You remain the data controller, and I'll align the setup to your legal and regional requirements before anything goes live.
Q: What do you need from me to start? Your ICP and a few won/lost examples, access to your CRM and ad/sales tools (or exports), your brand voice guidelines, and a point of contact for list approval. The clearer your input, the sharper the targeting.
Q: What if my accounts are in a niche or non-US region? That's fine. I tailor firmographic criteria, data sources, and messaging to your geography and vertical. Niche markets often have thinner data, so I set expectations on contact coverage up front rather than overpromising.
Reviews★4.8(4)
- @lunarcraft★★★★★4
Solid setup across all 50 accounts and the structure made sense. Took a couple rounds of back-and-forth to get the account list exactly how we wanted it, but the final result was good.
- @eli_l★★★★★5
He pulled together our list of 50 target enterprise accounts and had the ABM campaigns set up and ready to launch faster than I expected. Really clean work.
- @ivy2019★★★★★5
Walked us through the whole account-based setup and we were running campaigns at our top enterprise targets within a few days. Exactly what we needed.
- @alexp★★★★★5
Loved that the campaigns were tailored to each of our dream accounts instead of one generic blast. You can tell he actually thought about the targeting.