I will optimize your Shopify product pages for SEO and conversion rate
About this gig
Turn browsing into buying. I optimize your Shopify product pages for SEO and conversion rate so they rank higher, load cleaner, and actually sell.
Your product pages are where the sale is won or lost. Most Shopify stores pour budget into ads while their product pages quietly leak traffic and revenue: thin titles search engines ignore, descriptions that read like spec sheets, missing trust signals, weak calls to action, and zero structured data. I fix that. I work hands-on inside your store to make each product page easier to find on Google and easier to buy from once a shopper lands.
What you get
- Keyword research per product mapped to real buyer intent, so titles and descriptions target terms people actually search, not just your internal product names.
- Rewritten SEO product titles and meta descriptions that respect Google's pixel limits, include primary keywords naturally, and earn the click from search results.
- Conversion-focused product descriptions restructured with scannable benefits, a feature/spec section, objection-handling, and a clear call to action.
- On-page SEO fixes: heading hierarchy (H1/H2), image alt text, URL handle review, and internal linking suggestions between related products and collections.
- Product schema / structured data (Product, Offer, AggregateRating where applicable) so your listings are eligible for rich results like price and review stars.
- Conversion rate audit covering above-the-fold layout, add-to-cart prominence, trust badges, shipping/returns clarity, social proof placement, and mobile readability.
- Prioritized recommendations for elements I can't directly edit (theme code, app installs), written in plain language your developer or you can act on.
- A short before/after summary documenting every change made and why, so nothing is a black box.
All edits are made directly in your Shopify admin (you grant collaborator/staff access) unless you prefer I deliver copy and specs for you to paste in yourself.
Plans
| Feature | Basic | Standard | Premium |
|---|---|---|---|
| Product pages optimized | 1 page | Up to 5 pages | Up to 15 pages |
| Keyword research | Yes | Yes | Yes |
| SEO title + meta description rewrite | Yes | Yes | Yes |
| Conversion-focused description rewrite | Yes | Yes | Yes |
| Image alt text + heading fixes | Yes | Yes | Yes |
| Product schema / structured data | — | Yes | Yes |
| Conversion rate audit notes | Basic | Full | Full + competitor comparison |
| Internal linking plan | — | Yes | Yes |
| Before/after change report | Yes | Yes | Yes |
| Revisions | 1 | 2 | 3 |
If your catalog is larger than the Premium tier covers, message me first and I'll scope it for you.
How it works
- You message me with your store URL, the product pages you want optimized, and your main goal (more organic traffic, higher conversion, or both).
- Access and intake. You add me as a Shopify staff/collaborator account, or confirm you'll paste the deliverables yourself. I review your products, current rankings, and target audience.
- Keyword and intent research. I identify the search terms each product should rank for and check what's realistic given your competition.
- I optimize the pages — titles, meta descriptions, body copy, headings, alt text, and structured data — directly in your store or in a clean delivery document.
- Conversion review. I audit the page layout and trust elements and apply or recommend improvements that reduce friction to add-to-cart.
- Delivery and walkthrough. You get a before/after report explaining each change. We run your included revisions until the pages match your voice and goals.
Why choose this
I treat SEO and conversion as one job, not two. Ranking a page that doesn't convert wastes the traffic; converting a page nobody finds wastes the copy. I build both into every product page at once. I write inside Shopify's real constraints — handle structure, theme limits, pixel-truncated meta tags, native metafields — so the work fits your store instead of fighting it. Everything I change is documented, reversible, and explained, so you keep full control and understand exactly what moved and why. I focus on durable on-page fundamentals and honest, benefit-led copy rather than keyword stuffing or gimmicks that age badly.
Who it's for / use cases
- New Shopify stores launching with placeholder or supplier-default product copy that needs to be rewritten for both search and sales.
- Established stores with traffic that isn't converting, or pages that rank on page two and need an on-page push.
- Dropshippers and print-on-demand sellers using generic descriptions identical to dozens of competitors who need differentiated, original copy.
- Store owners migrating themes or replatforming who want product pages rebuilt cleanly with proper SEO foundations.
- Busy founders who'd rather hand product-page SEO to someone who does it daily than learn it from scratch.
FAQ
Q: Will you guarantee a #1 Google ranking? No, and be wary of anyone who does. I optimize the on-page factors fully within my control — keywords, titles, meta data, structure, schema, and copy quality. Rankings also depend on competition, domain authority, and backlinks, which take time and are outside a single product-page project.
Q: Do you edit my store directly or send me files? Either way works. Most clients add me as a Shopify staff/collaborator so I can implement changes directly. If you prefer, I'll deliver all copy and specs in a document for you to paste in. Just tell me your preference at the start.
Q: Will you write completely original descriptions? Yes. Every description is written fresh for your product and audience. I don't spin or copy manufacturer text, which also helps you avoid duplicate-content issues that hurt SEO.
Q: Can you optimize pages in a niche or technical product category? Yes. Send me any reference material, spec sheets, or notes about your buyers and I'll incorporate them. The more context you give me, the sharper the keyword targeting and copy.
Q: What do you need from me to start? Your store URL, the specific product pages to optimize, your main goal, and either staff access or confirmation that you'll implement the deliverables yourself. Any brand voice notes or existing keywords are a bonus.
Q: How do you handle product schema if my theme already adds some? I check what your theme and apps already output before adding anything, so we don't end up with duplicate or conflicting structured data. The goal is one clean, valid set of Product/Offer markup per page.
Q: Can you also redesign my theme or build custom sections? This service covers product-page SEO, copy, structured data, and conversion recommendations. I don't do full theme/custom development here, but I'll clearly flag any layout or code changes worth making so you or your developer can act on them.
Q: What if I'm not happy with the result? Your plan includes revisions, and I'd rather use them than leave you unsatisfied. Share specific feedback and I'll refine the titles, copy, or recommendations until the pages reflect your product and voice.
Reviews★4.5(8)
- @ninafx★★★★★4
Good job on the SEO tags and the image alt text, everything is properly filled in now. Bit of a wait but the quality made up for it.
- @noracodes★★★★★3
The keyword research and meta description edits were fine, but it took a few revisions before the product copy matched the tone of my brand.
- @kaidev★★★★★5
Restructured the layout of my main product pages and tightened the copy so it feels far more trustworthy to shoppers. Easy to work with too.
- @pixel07★★★★★5
He rewrote the titles and meta descriptions across all my product pages and worked the keywords in so they still read naturally. Genuinely impressed with the result.
- @hana7★★★★★5
Did exactly what the gig says, optimized my titles, descriptions and headings for both search and conversion. Communication was quick the whole time.
- @ninamedia★★★★★4
Solid improvements to the product page copy and the meta info. Would have appreciated a few more notes explaining the changes, but the work itself was strong.
- @lunarbyte★★★★★5
My product descriptions used to be one boring line each and now they actually sell the item. Loved the clearer call to action he added near the buy button.
- @mayaj★★★★★5
Every product page got cleaner descriptions, proper meta tags and a more persuasive add to cart section. Pages look professional now and I'll be back.