I will get your brand featured in press with digital PR and HARO outreach
About this gig
I will get your brand featured in press with hands-on digital PR and HARO-style journalist outreach that earns real editorial mentions and authority backlinks.
What you get
Real media coverage is built one pitch at a time, and that is exactly how I run this service. I do not buy placements or rely on a single press release blast. Instead, I position you as a credible source, monitor live journalist requests, and pitch you with tight, quotable responses that editors actually want to publish. Here is what is included across the engagement:
- Source-request monitoring: I watch HARO (Help A Reporter Out), Qwoted, Featured, SourceBottle, and similar journalist-query platforms daily for queries that genuinely match your expertise and niche.
- Custom pitch writing: Every response is written from scratch in your voice. No copy-paste templates. Each pitch leads with a quotable angle, supporting data or a contrarian take, and a one-line credibility bio so reporters can attribute you instantly.
- Expert positioning: I help shape 2-3 sharp "talking points" or signature angles that make you the obvious person to quote in your category.
- A clean media bio and boilerplate: A short and long bio, headshot guidance, and a brand boilerplate so journalists have everything they need on the first reply.
- Targeted outreach: Beyond reactive HARO queries, I proactively pitch relevant editors, contributors, and niche publications when there is a strong fit for a feature, roundup, or expert commentary slot.
- Coverage tracking report: A living tracker of every query pitched, every reporter contacted, response status, and links to any published placements with their domain authority.
- Backlink and mention summary: When coverage lands, I document the live URL, the link type (dofollow/nofollow), and the brand mention so you can see the SEO and reputation value.
You receive earned editorial mentions, expert quotes, and authority backlinks from real publications — not paid ad slots disguised as news.
Plans
| Feature | Basic | Standard | Premium |
|---|---|---|---|
| Engagement length | 1 week sprint | 2 weeks | 4 weeks |
| Journalist platforms monitored | HARO + 1 more | HARO + 3 more | All major platforms |
| Custom pitches sent | Up to 15 | Up to 40 | Up to 90 |
| Talking points / angle development | 1 angle | 2-3 angles | Full positioning set |
| Media bio + boilerplate | Short bio | Short + long bio | Full media kit copy |
| Proactive editor outreach | — | Light | Active |
| Coverage tracker report | Basic | Detailed | Detailed + weekly check-ins |
| Backlink & mention summary | ✓ | ✓ | ✓ |
How it works
- Kickoff and discovery: You share your brand, your expertise areas, target publications, any existing assets (bio, headshot, stats), and what you want to be known for. If you do not have these yet, I help you build them.
- Angle and positioning: I draft your signature talking points and the quotable angles that will make journalists pick you over the next 50 pitches in their inbox.
- Daily monitoring: I scan the journalist-request platforms every working day, filtering aggressively so we only pursue queries that are a genuine fit. Relevance beats volume.
- Pitch and submit: For each strong match, I write and send a tailored, deadline-aware pitch in your voice. Reporters work fast, so I move fast.
- Proactive outreach (Standard/Premium): Alongside reactive pitching, I identify and contact editors and contributors at publications where you would be a natural fit.
- Track and report: I log everything in your coverage tracker and flag any reporter who needs follow-up info, a quote approval, or a quick interview from you.
- Wrap-up: At the end of the engagement you receive a final report with every placement, link, and mention, plus recommendations for sustaining momentum.
Why choose this
Digital PR works because earned coverage carries trust that ads cannot buy. When a respected outlet quotes you, you gain three things at once: a credibility signal, referral traffic, and an authority backlink that strengthens your domain. I focus on quality of fit over spray-and-pray volume, because a single placement in the right publication outperforms twenty irrelevant pitches.
I write like a human and pitch like someone who respects a reporter's deadline. That is the difference between a pitch that gets ignored and one that gets published. I am transparent about what is realistic: I cannot guarantee a specific number of placements or coverage in a specific named outlet, because final publishing decisions always rest with editors. What I guarantee is consistent, well-targeted, professionally written outreach and honest reporting on exactly what was sent and what landed.
Who it's for / use cases
- Founders and executives who want to build a personal authority profile and be seen as a thought leader in their space.
- SaaS, ecommerce, and service brands that need authority backlinks and brand mentions to support SEO and reputation.
- Agencies and consultants who want third-party validation to win larger clients.
- Authors, coaches, and creators launching a book, course, or product who need press momentum.
- Startups preparing for fundraising or hiring who benefit from visible, credible media presence.
- Local and niche businesses targeting trade publications and specialist blogs rather than mass media.
FAQ
Q: Can you guarantee I will be featured in a specific publication? No, and you should be cautious of anyone who promises that. Editors decide what gets published. I guarantee professional, targeted, high-quality outreach and full transparency on every pitch sent and every placement earned.
Q: How many placements will I get? It depends on your niche, the strength of your expertise, and how responsive you are to quote requests. Some clients see coverage in the first week; others take longer. I focus on consistent, relevant pitching, which is what produces results over time.
Q: What is HARO and how does it work? HARO and similar platforms connect journalists with expert sources. Reporters post queries looking for quotes; I monitor these, match them to your expertise, and submit your response before the deadline so you can be quoted in their article.
Q: Do I need to do anything? A little. The more responsive you are when a reporter wants a follow-up quote or a quick detail, the better your hit rate. I handle the monitoring, writing, and outreach; you provide expertise and timely approvals when needed.
Q: Are these dofollow backlinks? Some are, some are nofollow — it varies by publication policy. Both carry value: dofollow links pass SEO authority, and brand mentions plus referral traffic build trust regardless of link type. I document the link type for every placement.
Q: What information do you need from me to start? Your brand details, your areas of expertise, target publications or topics, and ideally a bio and headshot. If you do not have a bio or talking points yet, building those is part of the service.
Q: Is this white-hat and safe for my SEO? Yes. This is earned editorial coverage through legitimate journalist outreach — not link schemes, PBNs, or paid link networks. It is exactly the kind of authority signal search engines reward.
Q: How will I know what you actually did? You get a coverage tracker documenting every query pitched, every editor contacted, the status of each, and links to all published placements. Full transparency is built into the service.
Reviews★4.6(9)
- @mintninja★★★★★5
Landed us two solid HARO placements within the first couple weeks, including one on a site I'd been trying to reach for ages. Genuinely impressed with the pitch quality.
- @liam_writes★★★★★5
Really knows how to angle a story. Got my company quoted as an expert source in an online article and the writing was clean and professional.
- @eli_a★★★★★4
Delivered the HARO pitches as promised and I ended up with one published mention. Would've loved a second but the one I got was high quality.
- @amir_labs★★★★★3
The outreach was thorough and the pitches were well written, but only one feature came through in the end so the results were a bit modest for me.
- @craft07★★★★★5
Super communicative throughout and the press mention he secured already drove some referral traffic to my site. Will be coming back for another round.
- @thedevco★★★★★5
He responded to a bunch of journalist queries on my behalf and one of them turned into an actual writeup about my startup. Worth every bit of the wait.
- @miax★★★★★4
Good work overall, secured a press feature for us though it took a little longer than I expected to see results. Still happy with the coverage.
- @mintworks★★★★★5
The digital PR outreach got my brand mentioned in a real industry publication, complete with a backlink. Couldn't have asked for more.
- @dan360★★★★★5
Booked us a feature on a niche blog that's exactly our target audience. The whole press process was hands off on my side, which I loved.