I will design a custom icon set and bespoke pictogram system
About this gig
I will design a custom icon set and bespoke pictogram system built on one consistent visual grammar, drawn from scratch to fit your exact product, brand, and screens.
What you get
This is a hands-on design service, not a stock pack or a recolored template. Every icon is drawn fresh against a shared grid and a documented set of rules so the whole set reads as one family rather than a pile of unrelated marks.
- A custom icon set covering the symbols you actually need (navigation, actions, status, categories, features, or domain-specific concepts you supply in a list).
- A unified pictogram system: a defined grid, stroke weight, corner radius, terminal style, optical sizing, and metaphor language that every icon obeys, so future icons can be added in the same style.
- Source vector files in editable form (Figma and/or Adobe Illustrator), with clean, named, properly grouped paths — no stray points, no unmerged shapes, no rasterized junk.
- Production exports in the formats you need: SVG (optimized), PNG at multiple resolutions (1x/2x/3x), and an optional icon font or sprite sheet on the higher tiers.
- Icons drawn on a consistent pixel grid (commonly 16/20/24/32 px artboards) and aligned to keylines so they sit evenly when placed side by side in a UI.
- Pixel-hinting and optical correction so each icon looks balanced at its target size, not just mathematically centered.
- A simple usage sheet explaining the grid, stroke rules, padding, do's and don'ts, and how to request or build new icons later.
- Light/dark or filled/outline variants where your project calls for them.
- Full commercial usage rights to the delivered artwork for your product, brand, app, website, print, or marketing.
Plans
| Feature | Basic | Standard | Premium |
|---|---|---|---|
| Number of custom icons | Small set | Medium set | Large set / full system |
| Single visual style (e.g. outline) | Included | Included | Included |
| Additional style variant (filled, duotone) | — | 1 variant | Multiple variants |
| Defined grid & stroke system | Basic rules | Documented system | Full guideline sheet |
| Source files (SVG + Figma/AI) | Included | Included | Included |
| PNG exports (1x/2x/3x) | Included | Included | Included |
| Icon font / sprite sheet | — | Optional | Included |
| Revision rounds | 1 | 2 | 3 |
| Delivery speed | Standard | Standard | Priority |
How it works
- Brief and icon list. You send me your list of concepts to illustrate, references you like, your brand colors/fonts, the target sizes, and where the icons will live (web app, mobile, print, signage). If your list is rough, I'll help you tighten it.
- Style exploration. I design a small sample of 3–5 representative icons in one or two directions so we lock the grid, stroke weight, corner treatment, and overall feel before I scale up. Approving the direction here keeps the whole set coherent.
- Full production. Once the direction is signed off, I draw the complete set against the agreed system, keeping metaphors consistent and optically balancing every mark at its target size.
- Review and revisions. I send a contact sheet showing every icon in context. You flag anything that feels off — a metaphor that's unclear, a weight that's heavy, a shape that's busy — and I refine within the revision rounds for your plan.
- Final delivery. You receive organized source files, optimized exports, and the usage sheet, packaged so a developer can drop them straight into the codebase.
Why choose this
A real system beats a grab-bag of icons. Because every symbol shares the same grid, stroke, and metaphor logic, the set looks intentional and professional, and it stays maintainable — when you need a new icon next quarter, the rules already exist to draw it in the same hand. I focus on legibility at small sizes, honest metaphors that users read instantly, and clean vectors that export without surprises. You get a designer who hand-draws each path, not an automated tracer, and who treats consistency as the core deliverable rather than an afterthought.
Who it's for / use cases
- SaaS and web apps that need a coherent navigation and action icon set matching their UI.
- Mobile apps needing crisp, pixel-aligned icons across tab bars, settings, and onboarding.
- Brands building a design system or component library that requires an owned, on-brand icon language.
- Wayfinding, signage, and pictogram systems for products, events, transit, packaging, or printed manuals.
- Dashboards and data products that need category, status, and feature symbols that scale across screens.
- Startups replacing mismatched free icons with one bespoke, consistent set before launch or rebrand.
FAQ
Q: Are these original icons or modified stock? Every icon is drawn from scratch against a custom grid and rule set built for your project. Nothing is traced from or repackaged out of an existing pack.
Q: What file formats will I receive? Editable source (Figma and/or Illustrator) plus optimized SVG and PNG at 1x/2x/3x. Higher tiers can include an icon font or sprite sheet for easy integration.
Q: Can you match my existing brand or UI style? Yes. Send your brand assets, a few screens, or icons you already use, and I'll align the grid, stroke weight, and metaphor style so the new set sits naturally alongside your existing design.
Q: I'm not sure exactly how many icons I need — can you help? Absolutely. Share the screens or features you're covering and I'll help turn that into a concrete icon list, including symbols you may have overlooked.
Q: Will the icons stay sharp at small sizes? They're designed on a pixel grid and optically corrected for their target sizes, so they read cleanly even at 16px rather than turning into mud.
Q: Can I add more icons later in the same style? Yes. That's the point of delivering a system and usage sheet — the grid and stroke rules are documented so the set extends consistently, and I'm available to draw add-ons whenever you need them.
Q: How do revisions work? After the full set is delivered as a contact sheet, you flag what needs changing and I refine within the revision rounds included in your plan. I'd rather get the style right early in the sample stage than make sweeping changes at the end.
Q: Do I own the icons? Yes. You receive full commercial usage rights to the delivered artwork for use across your product, brand, app, website, print, and marketing.
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